The Medical Affairs and Healthcare Industry Chronicle

My new tattoo

I have just returned from Morocco. Working away from home while immersing myself in a different world reminded me how distance can create perspective and how new environments teach new skills. Today’s topics: Decision driven analytics Luc De Langhe, co-founder of CEL for pharma, recently shared a book recommendation with me: the “Four Pillars of Decision-Driven Analytics.” Link to an overview here.

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The future of healthcare, digitalisation and health equity

BOOM Summit Takeaway 1: GenAI and sustainability The BOOM summit had some stellar presenters, brilliant presentations, deep subject matter expertise and competent, engaging delivery. There was so much content that it is impossible to share it all here, but there are certain topics that were raised, that I think of every day. The first topic

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Navigating the regulatory jungle – don’t advertise magic remedies

BOOM Summit: Improving healthcare access and technology Imagine you have no health insurance; no internet access and you cannot afford the bus fare to get to your nearest physician. Perhaps you are one of the 2.9 billion people, 37% of the world’s population, that has never used the internet (Source: United Nations Website, 2021). How

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Medical Information delivery – navigating legislation and language

You may remember that I play lacrosse, not well, but with enthusiasm. Last weekend was  a game weekend, the teams played sixes. The teams have thirty seconds to score, then the ball changes hands It’s fun, it is fast, it needs someone to manage the clock. That was me. Sadly, it was cold, it was

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Upcoming Digital Islands and AI webinar, and Leadership: you are not a shark!

This week is the Medical Affairs and Scientific Communications meeting MASC in Orlando. Pre-pandemic I was a regular attendee.  I love the meeting, connecting with old colleagues, many of whom have become friends,  and hearing what everyone has been up to. I am sad that I will miss it this year, and up until Saturday,

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AI anecdotes from the clinic

Today marks the first day of Fasnacht in Basel. A three-day event that starts with the  Morgestraich, a magical moment. Imagine a silent, sleeping city, all electrical lights have been extinguished, then suddenly at 4am, the sound of flutes and drums erupts from every medieval street and square in this beautiful city, as small groups

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Good science

Knowledge is the most addictive drug. As my AI course concludes I’m thrilled by how the acquired knowledge is expanding my perspective. My mental library now contains guidance on how to apply concepts such as decision trees, random forest and bootstrap aggregation to name just a few. What makes me happiest, though, is that what I have learned is universally applicable to life.

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The co-evolution of healthcare provision and the pharmaceutical industry

A snowy and sunny start to the year here, hopefully you too are off to a good start, despite the global challenges ahead. Todays blog topics: Healthcare provision is changing, does that change pharma’s stakeholders? Historically pharmaceutical companies focused on research and development, producing medicines, providing information on these products, and closely engaging with physicians

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